EVENTS AND PR

Crazy Fig Marketing provides full event management and can also plan and implement your integrated PR strategy – from press releases to thought-leadership articles, sponsorship, awards and strategic partnerships. Whether you’re looking to expand into new markets, increase visibility or are just setting up your brand, we can help you gain the leads, insights and publicity you need.

Event Management

In addition to arranging your own company workshops and roadshows, we can also organise attendance at large scale trade shows.  With extensive events experience, Crazy Fig Marketing can effectively project-manage your stand design, produce press packs, arrange speakers, as well as devise and implement lead generation activities.
To ensure you get the best out of your events, we can:

  • Set up regional client workshops and focus groups to generate leads and gain customer insights
  • Organise company attendance at large scale trade events in the UK and internationally
  • Oversee stand design and build
  • Arrange speaking slots for key company personnel
  • Represent your company on the stand, give product demos and gather delegate information
  • Produce targeted pre- and post-event email campaigns, videos and blogs

Public Relations

We can create topical, impactful content and get it noticed by the right audiences to help boost your company’s authority and enhance its reputation across multiple channels. Ensuring two-way communication between the business and your target audience is essential to ensure your content earns a good level of publicity.
PR activities might include:

  • Identifying audiences online, joining networks and sharing content
  • Preparing press releases and pitches for local and national press, magazines and bloggers
  • Writing and curating newsworthy blog posts for your website
  • Promoting your events locally and nationally
  • Sponsoring or partnering with another organisation for the duration of a campaign